With Taylor Swift’s fifth studio album expected to be released in October 2014, the seven-time Grammy winner has been dropping hints that her follow-up to multi-platinum Red will be very different from anything she has ever done before.
It is likely to push the boundaries of her sound by featuring greater cross-pollination between different music genres.
“It’s already evolved into a new sound, and that’s all I wanted,” the 24-year-old recently told Billboard magazine. “There’s a fusing of genres that makes me happy and excited.”
In an interview with the Associated Press (AP), she also stressed how important it is for songwriters not to simply put out a retread of songs they’ve already done: “The goal is to continue to change, and never change in the same way twice,” she said. On her new album, this involved writing in ways that she had never attempted before and using a sonic backdrop that she had not previously explored.
She said: “I love [collaborating with] people who have endless strange and exciting ideas about where music can go—people like Max Martin and Johan Shellback who are likely to ask ‘What if we made it weirder? What if we took it darker?’.”
Meanwhile, Taylor Swift’s good friend Ed Sheeran has also been exploring entirely new realms of sound for his next album, titled x, which will be released on June 23. “I’ve been writing very specific songs to different genres,” he explained.
Never a songwriter to stand still, Sheeran has recorded x at various locations around the world—adding new flavours to his music with the aid of producers such as Rick Rubin (Eminem, Jay-Z, Red Hot Chilli Peppers), Pharrell Williams (Daft Punk, Robin Thicke, N.E.R.D), Benny Blanco (Rhianna, Wiz Khalifa), and Jeff Bhasker (Alicia Keys, Jay-Z), as well as his key collaborators Johnny McDaid of Snow Patrol and Jake Gosling (who produced Sheeran’s first album +).
The first single from Sheeran’s new album is ‘Sing’. It was produced by Pharrell Williams—another singer/songwriter/producer who believes in marrying different elements together to create something fresh. “That is where I find the magic,” said Pharrell, “in trying to just blend different worlds together and mix it up.”
Commenting on his work with Pharrell Williams, Sheeran told Music Week magazine: “Pharrell took me way outside of my comfort zone, which was very, very helpful. He forced me to try new things.”
Here’s the Official Video for ‘Sing’ (featuring Ed the Puppet) …
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“How [Not] To Write A Hit Song! – 101 Common Mistakes To Avoid If You Want Songwriting Success” is available from Amazon as a US paperback, UK paperback and as an eBook from Amazon’s Kindle Store, Apple’s iTunes Store (Books/Arts & Entertainment/Music) and Barnes & Noble’s Nook store.